Technically a press release, this document from this leader in global research highlights how Social Media has, for the first time in many years, INCREASED consumers' trust in marketing messages.

This is a research-rich deck of information detailing how the use of social media as a marketing tool has matured since 2007. You might be surprised at some of the numbers, especially the ones showing how boomers and seniors are really starting to embrace social media as a mainstream tool.