A company focused on children’s books, games and activities needed an effective launch strategy for a new product focused on the Grandparent-Grandchild market. We helped them augment their PR strategy with a blogger outreach effort designed to help spread awareness. The result was a number of articles and blog posts published about the company with [...]
Much of this is still hush hush, but we can say that we recently helped Lotus Cars take a close look at how potential buyers are talking about their brand and a few competing brands. We crawled the web and pulled data from blogs and forums to determine the most important features for buying an [...]
A large, Atlanta-based SEO, SEM and PPC company came to Big Scary Cranium for help in crafting over 1,000 pages of original, GEO-based copy containing specific keywords for a large website serving the Apartment community. Big Scary Cranium crafted beautiful copy for each page that the client described as a “quantum leap” above what was [...]
