As consumers become more wary of advertising and marketing efforts, they’re turning to friends, family and the advice of anonymous experts online to validate major purchasing decisions. This is especially true when it comes to buying homes.
Beazer Homes chose Big Scary Cranium to conduct a comprehensive Discovery and Planning Process to help determine how Social Media could be integrated into marketing and sales efforts for 2010. The final Social Media Marketing plan delivered by Big Scary Cranium revealed surprising insights into which areas of Social Media would provide the best returns, tactics for increasing SEO and best practices for ongoing communications.
This entry was posted on Wednesday, January 13th, 2010 at 8:02 pm and is filed under Clients.
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